Launch Video Demonstrates Power of Social Media
Jan 31, 2010 | admin | 1
Blogger John Laforet disagrees with experts who think Adam Giambrone YouTube pre-launch video was a mistake:
“Love him or hate him, or even his video for that matter, Giambrone’s campaign in my opinion has demonstrated the best understanding of social media of all major campaigns in the race so far. Sure the video content is doesn’t necessarily paint Giambrone looking mayoral but it has been seen by over 30,000 people in just over a day. Compare with George Smitherman’s official launch video on his youtube page with closer to 500 people, or Rocco Rossi’s Empire Club speech with around 400 viewers over a considerably longer period of time.”
Read the rest of his post here.
Filed Under: Blogs
Finally, another modern marketer like Adam who gets it! Thanks John….for reminding us of the power and influence of viral and social media – while the old boys are still using the old media with the same old results